Music Business Bootcamp
with Jay-J • 1 Month • Los Angeles
Overview
This 4-week Music Business Bootcamp is designed for any music producer looking to enter the landscape of electronic music.
Over four focused lessons, students will gain the essential knowledge and tools to navigate the modern music industry — from protecting their rights and understanding how to get paid, to developing a strong artist identity and planning a professional release strategy.
Through real-world case studies, hands-on assignments, and practical examples from today’s underground and emerging electronic scenes, students will leave with a complete toolkit to independently build and grow their music career.
Whether your goal is to get signed to a label, drop your first self-released track, grow your fanbase, or just finally understand what ASCAP or EPK stands for — this bootcamp will get you moving in the right direction with clarity and confidence.
By the end of the bootcamp, students will have:
A complete Artist Brand Kit (bio, tagline, moodboard, visual direction)
A working knowledge of music rights and royalty streams
A social content and promo plan for their next release
A full distribution and rollout strategy for an upcoming track
A 6-month career roadmap tailored to their goals and genre
Begins Saturday, Sept 6, in Los Angeles.
Class Topics
Building Your Brand
Defining your sound, story, and audience
Creating your artist bio and moodboard
Setting your overall vision for your music career
Protect Your Music and Get Paid
Understand master vs. composition rights
Register with ASCAP, BMI, MLC, and SoundExchange
Map out how your tracks generate income
Promote and Grow Your Fanbase
Social media strategy for producers and DJs
Playlist pitching and press kit fundamentals
Monetization ideas beyond just releasing music
Releasing Like A Pro
Choose the right distributor
Build a 4-week release timeline
Prepare all release assets and strategy
Student Perks
Circle Community
The IO Music Academy Circle gives you access to an exclusive online hub where you can collaborate, share feedback, and get support from fellow students and alumni.
Course Materials
Students enjoy lifetime access to all course materials, including videos, dynamic notes, and recordings, so you can revisit the content any time.
Student Requirements
• Laptop (2019 or newer MacBook Pro recommended)
Pricing & Scheduling
Your Instructor
Jay-J is a Grammy-nominated producer and label owner with over 300 releases across major and independent labels—including his own. He’s worked on remix contracts, sync deals, publishing, and licensing for TV, film, and brands. As an educator and mentor, he helps emerging artists build sustainable careers through practical strategy, smart releases, and a clear understanding of the music business ecosystem